For some reason the old Life Ceral commercial was in my head this morning. You know the one, let Mikey try it he won’t like it, he hates everything. I started to think Mikey can give us some very valuable business lessons.
Marketing isn’t a try it once kind of thing. All successes require trying a number of things and doing those things consistently. You can’t say this won’t work, or we tried that once and it didn’t work. Think out side of the box and be willing to try something new, or try something more than once. So next time you start to think it won’t work…..give Mikey a chance, you might be surprised with the results.